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Sales Fundamentals

$29

Selling in the current day has turned into a complex process. With customers more savvy and able to access more information than ever before, a sales process and cycle is as much a buyer cycle. As well as being compelling to the market as a whole, being known and being credible, the buyer has to be taken on the journey to purchase and by the time they reach you, they may be more sophisticated about your products – and your rivals – than you think. This Sales Fundamentals course will show you the basic sales process and proven tools that can be used, no matter what the size of the sale. You will learn to be more confident, handle objections and close a deal.

Study our course in the way you want. In small units or in one. Synchronise your learning between any device and remember and track your progress. Study and answer questions at your convenience and at the end of the course, if you answer more than 80% of the questions correctly, qualify for a certificate of achievement. You can even log your CPD hours.

In all our business courses, you get access to around six hours of e-learning that you can watch, listen and read. There are usually 100 questions and at the end of the course you will receive a certificate of completion that you can use against any personal or professional development requirements. As well as the course, you also receive a FREE e-book that you can read on your Kindle or other e-reader. You also get a FREE audiobook of the course so you can listen to the whole course uninterrupted on your device.

Description

Description

Module One: Introduction

  • Welcome
  • What you’ll learn
  • How it works

Module Two: Understanding the Talk

  • Types of Sales
  • Common Sales Approaches
  • Glossary of Common Terms
  • Case Study
  • Review questions

Module Three: Getting Prepared to Make the Call

  • Identifying Your Contact Person
  • Performing a Needs Analysis
  • Creating Potential Solutions
  • Case Study
  • Review questions

Module Four: Creative Openings

  • A Basic Opening for Warm Calls
  • Warming up Cold Calls
  • Using the Referral Opening
  • Case Study
  • Review questions

Module Five: Making Your Pitch

  • Features and Benefits
  • Outlining Your Unique Selling Position
  • The Burning Question That Every Customer Wants Answered
  • Case study
  • Review questions

Module Six: Handling Objections

  • Common Types of Objections
  • Basic Strategies
  • Advanced Strategies
  • Case study
  • Review questions

Module Seven: Sealing the Deal

  • Understanding When It’s Time to Close
  • Powerful Closing Techniques
  • Things to Remember
  • Case study
  • Review questions

Module Eight: Following Up

  • Thank You Notes
  • Resolving Customer Service Issues
  • Staying in Touch
  • Case study
  • Review questions

Module Nine: Setting Goals

  • The Importance of Sales Goals
  • Setting SMART Goals
  • Case study
  • Review questions

Module Ten: Managing Your Data

  • Choosing a System That Works for You
  • Using Computerized Systems
  • Using Manual Systems
  • Case study
  • Review questions

Module Eleven: Using a Prospect Board

  • The Layout of a Prospect Board
  • How to Use Your Prospect Board
  • A Day in the Life of Your Board
  • Case study
  • Review questions

Module Twelve: Wrapping Up

  • Words from the Wise
  • Review of Parking Lot
  • Lessons Learned
  • Completion of Action Plans and Evaluations
  • Case study
  • Review questions

Module Twelve: Closing Thoughts

  • Lessons Learned
  • Words from the wise
  • Your results
  • Further reading
Topics Covered

Topics Covered

Throughout the course you will develop key skills as you cover the following topics

  • What the common sales approaches are
  • Telephone sales
  • Developing your sales pitch
  • Handling objections
  • Closing the sale
  • Following up
  • CRM and lead scoring
What You'll Learn

What You'll Learn

By the end of this short business course on sales fundamentals you will:

  • Know all the major sales approaches
  • How to find clients, approach and pitch to them
  • How to handle objections and close a deal
  • How use use CRM and other sales tools
Who is it for?

Who is it for?

Anyone who is entering sales or has to understand the core principles of professional selling

Prior knowledge

No prior experience necessary. As you develop your career, there will be a constant requirement to not only refresh and update existing technical learning but also to develop new skills and ways of thinking and behaving.

Technical Skills

Whether you’re in production, distribution, sales, finance, human resources or management your technical skills will always need to keep up with the latest developments in technology and change. The learning for this will generally come from your peers, industry trends and specialised training.

New skills

However, as you move up in seniority through an organisation or become and entrepreneur, you will be faced with learning a much wider array of skills. You will need to learn how to be a generalist but with the ability to look at the whole of a business and how it all interlocks.

People Skills

Most importantly, you will need to master your own behaviours and character and emotional intelligence in order to influence, inspire and bring people along with your vision.

Your career, personal and professional development should never stop, whether you are learning because of a company or professional body requirement or whether you are just wanting to grow.

ALWAYS BE LEARNING!

We have many more coursesfor you, your business or organisation. Get in touch about how to get our courses available to your organisation or fellow learners at [email protected]

For Businesses

For Businesses

Are you looking for a comprehensive learning solution for you and your teams? We have a portfolio of over 150 business short courses that are available online and on-demand. These ready to go courses cover all key areas of a business from finance & operations, sales & marketing, human resources to administration and management. As well as hard skills that range from elementary to advanced, there is an array of people and soft skill development.

Our e-learning is comprehensive, up to date and produced by a high quality learning and editorial team. It combines the latest in business thinking with the latest in learning technology. Learning can be delivered wholly online through self-study, with virtual tutor support or in a group & classroom environment by our qualified trainers.

  • All online learning is tracked and courses can be used as part of a personal development plan for staff
  • Learners can study out of hours or in breaks with bite-size learning
  • Get back end management reports on learner progress
  • Cost efficiently solve any compliance, insurance, regulatory, union or staff association requirements
  • Save on staff training and CPD costs
  • Choose and pay for only the courses you need or look at our library models for even greater value
  • No lock-in contracts – pay monthly or get a handsome discount for annual and multi-year deals
  • No big installations necessary – a simple web browser is all you need to get started
  • New courses being added all the time

Get in touch at [email protected] or hit the Chat button for an instant response

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